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Have You Overlooked this Critical Tool for Your Business?

As a business owner, you may find yourself a bit overwhelmed by all of the “advice” out there as to how to effectively evaluate your company. But there is one tool that has proved itself time and time again. Regardless of industry, it provides a balanced look at your company and its place in the market. But what is it and how difficult is it to implement? 

Here we break down the SWOT analysis so that you can quickly and efficiently incorporate it into your standard of business. According to Cole Abbott, the concept of SWOT analysis can be traced back to the early 1960s to American business management consultant Albert S. Humphrey, who worked at the Stanford Research Institute (now SRI International) and developed the framework while researching corporate planning failures. Humphrey initially used a version called SOFT (Satisfactory, Opportunity, Fault, Threat) before refining it into the SWOT analysis widely used today. 

What is a SWOT Analysis?

A SWOT analysis is a simple yet powerful tool that helps teams evaluate their internal strengths and

By |June 2nd, 2026|Comments Off on Have You Overlooked this Critical Tool for Your Business?

5 Practices to Ensure an Inclusive Workplace

By |January 20th, 2026|

An inclusive workplace is more than just a nice concept; it is about creating a space where every employee feels welcome, respected, and valued. A sense of belonging encourages employees to be more open to

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How to Use SMART Goals to Keep Projects on Track

By |January 6th, 2026|

With the start of a new year, it is pivotal for businesses to take the time to set goals for the upcoming year. One proven method for developing goals is to follow the SMART formula

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Can Your Company Benefit from Contract Employees?

By |December 16th, 2025|

In today’s dynamic business environment, the strategic use of contract employees has become an increasingly valuable tool for organizations aiming to remain agile, efficient, and cost-effective. Hiring contract employees allow firms to respond swiftly to

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Review of LinkedIn AI Learning Course

By |December 2nd, 2025|

Artificial Intelligence is reshaping how marketers connect with audiences, build campaigns, and measure success. One of our associates recently participated in LinkedIn Learning’s course “Marketing tools: How to leverage AI Tools to Transform Your Marketing,” 

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How Remote Work Changed Cybersecurity Risks

By |November 18th, 2025|

The shift to remote work has reshaped how companies operate, offering flexibility and efficiency. However, this shift also introduced new cybersecurity risks that companies must take seriously. Employees now connect through personal networks and devices,

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Transform Your Business with Canva’s Smartest Features

By |October 28th, 2025|

Canva has grown beyond design. It can be used as a dynamic tool that fuses artificial intelligence, collaboration, and functionality. This guide provides insight on how you can take advantage of Canva’s latest updates and

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3 Signs Your Team is Experiencing Burnout

By |October 14th, 2025|

According to Bryan Robinson, Ph.D., a new study shows that “66% of American employees are experiencing some sort of burnout in 2025”. Workplace stress is a growing concern, with nearly a quarter of employees feeling

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Understanding the Implications of AI

By |September 16th, 2025|

AI is quickly changing and shaping how businesses engage online. As it transforms the way in which content is created, moderated, and consumed on social media, many companies find themselves challenged to keep up. On

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