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ON YOUR MARK TRANSPORTATION Blog
How Can You Use Consumer Behavior to Drive Your Business?
Have you ever noticed which way you turn when you walk into a room? According to How Stuff Works “most people tend to instinctively veer to the right.” There can be many underlying causes to these psychological tendencies that humans have. Here we will dig into a few of them and how your business might benefit from taking the time to understand them.
These psychological tendencies are a combination of psychological, cultural, and neurological factors. Many retailers and architects design spaces with the knowledge that most people will look right first. Placing key displays or important information to the right could be vital in obtaining customers’ attention. Here are some explanations to why this is the case:
- The majority of people are right-hand dominant. They will naturally favor their right hand. This impacts how we interact and adapt to an environment. This includes which direction we pick to turn first.
- Culturally we read right to left. We are taught from a young age
How to Make Your Emails Powerful and Direct
In the business world the number one way we communicate is through email. According to Farjad Taheer, an author at Optinmonster stated, “Over 4.48 billion people use email as their primary way of communicating for
Does your business need an app?
As technology rapidly evolves, businesses must adapt in order to stay competitive. How can advances in technology help your team enhance customer satisfaction, streamline operations, and outpace competitors? Many companies have turned to mobile apps
3 AI Tools for Your Team
According to National University, 77% of businesses have begun using AI or are exploring the usage of the technology. This statistic is not just a number but an insight into the future of technology in
The Pros and Cons of AI
At On Your Mark Transportation, we understand that the rapid advancements in Artificial Intelligence (AI) have many businesses wondering if adopting this technology is the right move. To understand if AI is right for your
Are Hashtags Still Relevant?
Are hashtags a thing of the past or are they still relevant for businesses today? Hashtags first took social media by storm in 2007. Chris Messina, a social media expert, first came up with the
Should your business leverage the power of podcasts?
Should your business leverage the power of podcasts? Many companies find themselves asking if investing in a podcast is an effective use of their time and resources. According to Backlinko there are 546 million worldwide
Riding Into Sustainability: A small choice that makes a big difference
As global emissions rise, the urgency to balance economic, environmental, and social systems grows ever more critical. Sustainability is no longer an option. It's a necessity for the health of our planet and future generations.
The Importance of Multilingual Emergency Training in the Workplace
Is your company prepared for an emergency? It is essential for companies to ensure all employees know how to respond in emergencies. This requires thoughtful planning and an investment into safety training for your team.