Our goal is to come alongside your business and provide you with the marketing services you need to achieve your goals. Our team can partner with you to help develop and execute your branding strategy from beginning to end. Below is a list of the services we offer.
“Mark was a recent guest on the program called “METROspectives” sponsored by Metro Magazine, one of the great Bobit Publications. Mark was interviewed by the Executive Editor of Metro Magazine, Mr. Alex Roman. They discuss ways to market your business on a ‘shoestring budget’ which our writer, Amy Nixon, has written an article about in their publication, as well.
WEBSITES
Is your website still stuck in the single page step? Can your customer get a quote from your organization? When you google your service, does Your Company name come to the top of the Google Listings? Our associates can take your website and freshen it up, boost the responses and give your customers and prospective clients the information they need and desire in the 21st century. We have a full list of satisfied passenger transportation organizations because our associates understand the industry and work in it.
Here is an example of one customer’s updated website:
The Museum of Bus Transportation
Since ‘education of the history of our industry’ is a mission of our museum, we needed a website that was not only informational but also educational. The site was developed to be functional, contain videos, and have historical aspects of our industry on display in the “resources” page. We now have the ability as a museum to sell items from our gift shop, take donations directly through the site, and place forms and other needed materials regarding upcoming events.
Thank you to the associates of “On Your Mark Transportation” for the work they did on our Museum of Bus Transportation Website.
David Schmidt, Chair, Board of Directors, Museum of Bus Transportation
BROCHURES
Are you looking for professional looking brochures for your organization for that upcoming trade show? Looking for a simple mailer for a direct-mail campaign? Want something that your salesperson can leave behind on their cold-call visit instead of just a business card? Our writers understand the industry, and know how to take your organizations strengths and put them in writing for your potential clients.
PRESS AND WRITING SERVICE
Our Associates are trained journalists who have experiences in Magazine and Newspaper writing and publishing. We can write your Press Releases, your Magazine articles or other media. Our Associates can add content to your website, or provide blog posts. Let us be your content provider!
One of our very own, Amy Nixon, has been published with the Religious Product News Magazine, a national religious trade magazine with 40,000 readers. Click below to see her article!
Our own Amy Nixon recently had an article published with Metro Magazine. We encourage you to take the time to read and share it with others who are considering a Pre-DOT Audit or have questions about the process. You can read “Why a Pre-Dot Audit is Important for Motorcoach Companies” here.
Amy can also write press releases for magazine articles, and industrial or local news media for your organization, as well. Email us at info@OnYourMarkTransportation.com
Why a Pre-DOT Audit is Important for Motorcoach Companies
Travis L. Brisbon, president and chief transportation officer of Triangle Bus Charters, says having a pre-DOT audit helped his company identify any gaps in their compliance with DOT regulations, allowing them to be proactive in addressing issues.
Photo: Triangle Bus Charters
Every bus company should know a DOT audit could come at any time.
In fact, the audit is sure to come at least once every three to five years. So, waiting until the last minute to prepare for the Department of Transportation to knock at your door may not be the best idea. Especially when you can ensure your preparedness ahead of time. Read More at metro-magazine.com
National Bus Trader October 2024 Digital Edition
Amy Nixon recently had an article published with National Bus Trader October 2024 Digital Edition, as well.
SOCIAL MEDIA
Instagram? Facebook? Twitter? Are you using these important forms of marketing, and using them in the correct way? What are your clients saying about you on Social Media? What are your employees saying about your organization? We have associates who specialize in Social Media, and stay up on the best methods. We can coach your own employees, or we can take on the task ourselves. Take advantage of the free marketing medium. Your competition is doing it.
VIDEO
Does your website have video medium on it? Do you have a video to play at trade shows? Can you Email, or send a link to your video to your prospective client that captures your organizations strengths? Video is king, and it is showing up in more places. YouTube is second only to Google as a “Search Engine.” Is your organization taking advantage of this? Our staff produced our videos on our site. Here is another example of our work:
TRADE SHOW REPRESENTATION
Are there special Trade Shows that your prospective clients may be attending? Would you like to reach out and talk to as many of these attendees as possible who are walking past your table, or are you, or your salesperson being passed by others as you are speaking to someone who may not be interested in your organization? Our Staff knows this industry, and has years of Trade Show Representation. Our associates can meet those who are walking past your booth, catch their interest, and do a quick synopsis on the interest level of your organization. If there is a desire on the part of the prospect, our staff can pass them off to you or your salesperson, while we look for the next prospect. If someone is there to just pick up trinkets or a card, our staff can handle them, while you and your salesperson closes the sale with the interested prospects.
As a regional leader in multi-modal transportation solutions, partnering with On Your Mark Transportation is a proven success story for us. Their extensive knowledge of our industry has allowed them to come into our operation and enrich our programs of work. We are then able to add to our business development staff when we are short-handed for tradeshows, presentations, or direct call situations. Whether promoting our regional commuter vanpool program – VanStar; or our local urban public transit system, Franklin Transit, On Your Mark Transportation provides us professional and reliable short-term additional staff without the expense of long-term wages or benefits.
Debbie Henry, Executive Director
TMA | Franklin Transit Authority | VanStar | CAP
SALES REPRESENTATION AND TRAINING
Need that outside salesperson to do a sales blitz, or concentrate on a specific area? Do you have a new outside salesperson who needs training from an experienced salesperson in our industry? You spend thousands on the purchase of vehicles. Invest a small part on having a trained sales staff. Your organization does not need “order takers.” Give your staff the training they need to be true outside, or phone sales professionals.
When the question came up for our organization to have a training class on FTA Drug and Alcohol Policy and Testing requirments, I called On Your Mark Transportation to handle this request. Mark did the training, was early, prepared and presented a concise program that was understandable for all levels from Safety to Human Resources. If your organization is in need of a presenter or trainer, I recommend On Your Mark Transportation for those needs.
Russ Brashear, Asst. Transportation Director, City of Murfreesboro TN
REQUEST FOR QUOTE AND GRANT WRITING
Our firm has years of experience in writing responses for quotes and grant writing projects. The Federal Government has realized the importance of transportation to the rural areas of the United States. They have developed a program of grants for passenger carriers to offer public transportation options to and from rural areas. This reduces the risk of starting up this important service area. Our Firm has helped companies all over the United States wind through the maze of government regulations and start up issues. We’ve done it before and we have the experience needed for your organization to do it right the first time. See a quick video on this topic here!
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